To build a successful content marketing strategy use these steps: Determine what information would help prospects identify the best solutions to their problems.Think about the complexity of the problem they are trying to solve. You may need to develop content for prospects in different stages of the purchase cycle. For example, people in the early […]
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Developing A Winning Blog Strategy
First Step: Define Your Blog’s Goals and Objectives If you want to build a successful blog, you must establish a solid blog strategy. And, yes blog still help build business, generate leads and bring traffic to a website. Part of your blog strategy is to establish the correct goals and objectives. Here is a quick definition of goals […]